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We build the digital backbone for tomorrow’s leaders.

Imagine a customer experience that drives real business value.
DIA turns your vision into competitive advantage with Salesforce.
Two men in white shirts clapping and smiling while seated at a table during an event.
Bosch eBike - Premium eBike systems & smart features
HÄFELE | Furniture and building hardware, lighting solutions
CANYON | World-Class Road, Gravel, & Mountain Bikes
BBraun sharing expertise
Telefónica
Endress+Hauser | Flow, level, liquid analysis, optical analysis, pressure, temperature measurement, software and system products
Merck Group - Sparking Discovery, Elevating Humanity
POCO | Order furniture online at low prices
RECARO
MEDIFOX DAN | The software solution for the care sector
FLYERALARM – Online printing company & marketing partner for your industry
Sika - Building Trust
MÖBEL MARTIN – The online shop for furniture
ROTH Energie
Swisslog Healthcare – Automation for Hospitals
Lufthansa
Ottobock - Prostheses, orthoses, mobility
TUI - book conveniently & travel safely

Driving CX together

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"At DIA we believe in partnerships built on trust, shared goals, and real accountability. That’s how sustainable customer experiences are created."

Hendrik Adam | CEO | DIA

Innovation

Group of people in a casual meeting around a table with a laptop and coffee mugs in a bright office.
“Working with DIA means moving past generic tech solutions and getting to the core of what actually drives value. They quickly understood our business goals and delivered ideas that were not only innovative, but also scalable, and tailored to our reality.”

Co-Creation

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“From the very beginning, it felt like a true partnership. DIA brought in their expertise but never imposed – instead, they worked closely with our teams, challenged us where needed, and built the solution with us. That co-creative process was key to our success.”

Trust & Impact

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“DIA didn't just support us technically, they acted as a real partner with a long-term view. They brought clarity into complex topics, and always kept our business goals in focus. Their commitment and strategic guidance truly set them apart.”

Our focus topics

Service

Customer Experience
Service Agents
Field Support
Excellence
Excellence
Excellence
Excellence
Excellence
Excellence
Excellence
Excellence
Excellence
Excellence
Excellence
Excellence

Sales

CRM
Sales Automation
Revenue Growth
Intelligence
Intelligence
Intelligence
Intelligence
Intelligence
Intelligence
Intelligence
Intelligence
Intelligence
Intelligence
Intelligence
Intelligence

Artificial Intelligence

Predictive Models
Intelligent Automation
Custom Agents
Enablement
Enablement
Enablement
Enablement
Enablement
Enablement
Enablement
Enablement
Enablement
Enablement
Enablement
Enablement

Marketing

Personalization
Campaign Management
Lead Nurturing
Impact
Impact
Impact
Impact
Impact
Impact
Impact
Impact
Impact
Impact
Impact
Impact

Loyalty

Customer Retention
Rewards Programs
Engagement
Connection
Connection
Connection
Connection
Connection
Connection
Connection
Connection
Connection
Connection
Connection
Connection

Data Management

Single Source of Truth
Data Quality
Analytics
Clarity
Clarity
Clarity
Clarity
Clarity
Clarity
Clarity
Clarity
Clarity
Clarity
Clarity
Clarity

Let's start an experience transformation

The transformation model empowers clients to progress from a solid CRM foundation, through seamless integration, data-driven insights, and AI-powered automation, to ultimately create outstanding customer experiences.
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CRM & Platform

Build a strong foundation by implementing a central CRM or business platform that serves as the backbone for all processes, seamless collaboration, and future transformation initiatives.
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Integration

Eliminate silos by seamlessly connecting systems and processes, enabling smooth data flows, consistent collaboration, and better workflows across the entire organization.
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Data & Analytics

Establish robust data management and analytics capabilities to transform raw information into meaningful insights that drive informed, strategic decision-making and unlock new opportunities for growth.
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AI & Automation

Harness the power of artificial intelligence and powerful automation to increase efficiency, optimize workflows and unlock new opportunities for innovation in your specific industry.
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Customer Experience

Elevate your customer relationships by delivering personalized, connected, and memorable experiences that strengthen loyalty and create lasting competitive advantage in B2B or B2C scenarios.

Thought Leadership

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Advisory Perspectives

As part of selected Salesforce partner programs, we’ve contributed to shaping product strategy, industry standards and the future of cloud-based innovation. Our role: to offer input that reflects real-world experience and sector expertise.
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Interactive Hackathons

Our hackathon is a hands-on format where business meets technologies like AI. Together with our clients, we identify real use cases and turn them into functional agents. It’s fast, collaborative, and designed for lasting impact.
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Executive Roundtables

In curated roundtable formats, we bring together industry experts to discuss real-world challenges and emerging trends. Our role: to connect perspectives, spark dialogue, and help turn insights into actionable outcomes.

Feel the DIA Experience

Check out our next events

All Events
Trade Fair
Contact Center World
23.02.2026
Estrel Berlin

Contact Center World

Be part of Europe’s leading customer dialogue event. Meet our service experts and technology partners.
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Webinar
Salesforce Webinar
25.02.2026
Online

Salesforce Webinar

Experience the future of customer experience with agentic commerce and service use cases.
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Trade Fair
health.tech Conference
03.03.2026
Basel

health.tech Conference

Come to Europe's leading event for top-tier content and networking in the HealthTech ecosystem.
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The strongest ecosystem for your success